Blog


Insights and inspiration from Hype HQ.

Account Based Marketing: What Is It and Why Will It Matter In 2021 Onwards?

If you haven’t heard of Account Based Marketing before, it might sound like some boring formal name for a more traditional type of marketing, or...

'Embracing Different' Daily: Our Women in Tech Journey Thus Far

As one of New Zealand's leading digital disrupters and the recently crowned HubSpot APAC Partner of the Year, our team at Hype & Dexter is no...

Hype & Dexter Named Number 1 in APAC for 2nd year running

It’s official, we’ve won HubSpot’s 2020 Partner of the Year Award in APAC for the 2nd year in a row, and we’re stoked to be recognised for all of...

Using Project Management Tools to Effectively Deal with Scope Creep

Ever since the dawn of project management, scope creep has always crept into projects, plaguing businesses and employees alike. It's a challenge...

Project Management Scope Creep

Scaling Your Business without Sacrificing the Quality of Your Work

As businesses grow, sometimes the things they do best get lost in the sauce. This blog covers tips on how to do both – grow at a rapid pace and...

Introducing our H&D Women in Tech Internship Initiative

There's no denying that diversity in the technology sector has traditionally been a challenge for many businesses, with the most recent statistics...

Women in Tech

How to Use Sales Analytics & Forecasting in Coaching Conversations

What do successful sports team all have in common? They have a good work ethic, they have star players, and they have a star coach, coaching them...

Press Release: NZ HubSpot Agency Among World’s First Elite Partners

Auckland-based automation agency Hype & Dexter has been named one of the first HubSpot Agencies in the world to achieve ‘Elite’ status, in...

News HubSpot

The Key Elements of an Effective Sales Playbook

At the very core of your business, is your sales team. They're on the front line, championing your brand, sniffing out new leads, getting...