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Insights and inspiration from Hype HQ.

The definitive advice on running online workshops

Like me, I’m sure you’ve seen more of your colleagues’ messy bedrooms and semi-naked partners than any employer should ask of you. My eyes! Is...

remote working covid-19

Why The Covid-19 Crisis Means You Need to Tighten Your Cyber Security

If you didn't catch the recent NZ Herald article, the sudden changes that businesses are experiencing as a result of COVID-19 are having the...

Data & Analytics security password policies

Lead Scoring: Separating the Cool from the Crap
It can be tricky figuring out which leads are worth pursuing, which ones are likely to convert into customers, and which ones you should leave to...

leads

10 HubSpot Integrations We Think are Pretty Sh*t Hot [and 4 you might not need any more]

Let's compare HubSpot with a Subaru Impreza...

HubSpot HubSpot integration

Women in Tech: The Fine Art of Balancing Work, Family & Gender Equality

125 years ago, women were given the right to votin New Zealand - the first country in the world to do so. As the country reflects on how far...

Insider News

Ongoing monitoring and optimisation

Even with the most informed and best intended upfront campaign design, sometimes campaigns fall flat. Even if they are performing well, there is...

Measuring goals & returns for your inbound marketing

I’m Romi Dexter, Founder and Director of Hype & Dexter.

In this post I will walk you through setting SMART goals and calculating your return on...

Process makes perfect

Having worked in the digital space since 1999, almost before the Internet as we know it, I have been around since Google was only 6 months old. I...

News Content & Conversion Marketing Automation