Blog


Insights and inspiration from Hype HQ.

Treating Your Customers with Empathy Has Never Been More Important

Right now, a lot of Kiwi businesses are feeling them impact of COVID-19 in New Zealand. Some of our favourite and long-standing companies have...

sales covid-19

Ten reasons your business & salespeople need a CRM

There are loads of benefits to upgrading your business with a sales CRM: from financial benefits, to improving your business productivity, to...

CRM sales B2C B2B

Why Happy Customers are Critical to Revenue Growth

It doesn’t matter how expertly-written your latest blog is, how many ‘likes’ your latest video gets, or how much effort you put into refining and...

Marketing Automation CRM sales

Aligning Sales & Marketing- Can It Really Be Done?

If you run a business or have ever worked in Sales or Marketing, you’ll understand the friction that can occur between the two. Traditionally it’s...

Marketing Automation CRM sales

Why your business blog is about starting a conversation, not closing a sale

 

Most businesses understand the benefits of a blog. It’s an opportunity to express your company’s ‘real you’ by communicating in a way that’s...

sales Blog

Gettin’ Chatty Wit’ It: How B2B Sales Teams Can Make Money from B2C Sales Experiences

Why is online chat (and specifically chatbots) the Next. Big. Thing? Well, 20 years ago shopping was done in via bricks and mortar. Or, if you...

sales B2C B2B